Subbuteo is back
The table football game is enjoying a resurgence in popularity around the world03 September 2017 | FT Editor
The future of Subbuteo looks assured with UEFA now playing a big part in the game’s popularity through a licensing arrangement with the manufacturers of the game - Eleven Force. The UEFA Champions League range of products are rolling out around the world.
Table football, commonly known as Subbuteo, is a game that’s been popular with football enthusiasts of all ages for 70 years. The world body - Fédération Internationale de Sport Football de Table (FISTF) will be staging their 2017 European Champions League on October 28 & 29 in Rochefort, Belgium.
This year, the championships will be known as European Champions League at Table Football and this is seen as part of a rebuilding of relationships between table football, and the world of football at large.
“We are so excited, and grateful to UEFA and Subbuteo for the support. We are going through a huge regrowth on a global scale, and Subbuteo’s relationship with a major football brand like the UEFA Champions League will assist with the development of the sport around the world,” said Alan Collins, President of FISTF from the FISTF World Cup, being staged in Paris this weekend.
José Guerrero of Eleven Force, manufacturers of Subbuteo said, “We are proud to celebrate the 70th birthday of Subbuteo with such a development and we are very proud of our UEFA Champions League range."
Subbuteo Table Football is now being relaunched worldwide, and much of the product is licensed by UEFA through the UEFA Champions League range. Sales are growing with fresh enquiries from the USA, Australia, Russia, India and China.
As the Subbuteo playing community grows, FISTF looks to establish national federations and clubs in new regions.
Young players are now being introduced to the game by their fathers and grandfathers, and recently the UEFA U22 champions – England, were seen using a Subbuteo set for tactical discussions in their dressing room. (picture attached – courtesy The Sun, UK)
“More and more commercial partnerships are appearing around the game and the sport” said Collins “we couldn’t be happier, as it will eventually see more young players rising into the ranks of our elite international competitions.”